Corporate Identity Questionnaire
- Describe your company/product in brief?
- Who is your target audience?
- What is the most important benefit of your product / service?
- What is your USP (unique selling point)?
- Do you have any competitors? If yes, then what are the strengths & weaknesses of your competitors?
- What images/symbols/colours do you want to be associated with?
- What images/symbols/colours you do not want to be associated with?
- When someone looks at your logo, what is the first thing you want them to think?
- Do you plan to expand the company with other services? If yes, please mention your future plan?
- Any references or suggestions for us to keep in mind while designing the identity?
|
